In our marketing and R&D departments, we are constantly on the lookout for new confectionery concepts and closely follow the trends and developments in the market. This means that we react quickly to changes and new tendencies in the market. We work with innovation in all of our product types, including soft candy, hard boiled candy and lollipops.
In this way, we ensure that our product portfolio always include the best-selling and most innovative products in the confectionery category.
In order to learn more about the various concept and product opportunities, please visit the pages about our various product types.